Many times, even a company’s top executives carry biases towards their business or their industries. Their superior knowledge and day-to-day connection to their business can hinder their ability to assess business challenges and opportunities objectively and impede development of the strategy to compete and excel within their industry.
The Breaking Limits team brings over 30 years of experience in developing marketing and brand strategy, having helped some of the largest and most recognizable brands in the world navigate their unique challenges and tie marketing directly to revenue for their companies. From exotic automobile makers to household brands, Breaking Limits offers no shortage of strategic thinking, creativity and expertise in designing strategy that creates meaningful relationships between brands and their target consumers and building brand loyalty that drives revenue towards the bottom line.
Breaking Limits’ philosophy is rooted in developing a position for your company that differentiates your company from all others, a position that is so strong that competitors cannot compete nor claim your advantage. We build strategy on a foundation of situational analysis and extensive market research of the competitive landscape, and tie marketing with finance, budgeting, production, and future opportunity.
Creativity will always remain at the heart of the sponsor relationship between brands and their opportunities they sponsor. Our priority is to drive purpose through the sponsorship opportunity, a purpose that introduces new audiences to sponsors and achieves clearly defined business goals. We ensure that these goals are measurable and focused on awareness, growth, profitability, and sustainability.